Business Environment Analysis – SMC

Course Content

Lesson 1: Internal vs. External Environment
By the end of this topic, learners will be able to: - Distinguish between the internal and external business environments. - Identify the components of each environment and their strategic implications. - Apply analytical tools such as SWOT, VRIO, and PESTEL to environmental assessment. - Understand the interdependence between internal capabilities and external opportunities/threats. - Develop strategic insights based on comprehensive environmental scanning. - Perform a basic environmental audit for real-world organisations.

Internal vs. External Environment

Lesson 2: Markets and Competitors Analysis

Lesson 3: Risk Management in Strategy & Adaptability

A course by

CM

Price:
£120.00
Instructor:Course Manager
Duration: 6 hours
Lessons:3
Students:0
Level:Beginner

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